Our Story

Our Story •

A professional woman in a navy suit standing in an office with a smile, holding a navy handbag.

Jenia Hurt, BSN, RN, CSRN, RT

Jenia Hurt founded Hurtt No Mo in 2022, driven by a lifelong passion for caring for others. With over forty-three years of experience in the medical field and twenty-nine years as a registered nurse, her commitment to comfort, relief, and well-being is deeply rooted in both knowledge and compassion.

Hurtt No Mo began with a single product—a handcrafted salve originally created by Jenia for her own personal use. Designed to help her relax, unwind, and achieve restful sleep, the salve was never intended for sale. However, after sharing it with others and receiving overwhelmingly positive feedback, Jenia realized she had created something truly special.

That moment sparked the launch of Hurtt No Mo. The brand’s name is inspired by Jenia’s last name and reflects her genuine, down-to-earth nature, as well as her mission to help people feel better—naturally, simply, and effectively.

Meet the Founder

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Our Mission

Hurtt No Mo is committed to providing a high-quality, natural soothing salve at an accessible price. We focus on thoughtful formulation and continuous improvement to support everyday comfort and relaxation.

Your Questions, Answered

  • “One rub at a time, easing the body and calming the mind.”